Is your health covered? Think again…

The last week has been quite a ride. What with Che getting admitted to be operated for stones, Cuckoo needing to fed 4 times a day and work, I didn’t have time for even a breath. But this post isn’t about my sleepless nights;...

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Using Twitter for promotion – Part 2: How to engage and interest tweeple with your tweets

In my last post on How Twitter is like a Newspaper we talked about choosing a target audience for your promotion and researching their needs and wants. But, just posting what they want isn’t enough. It is important to build...

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Using Twitter for promotion – Part 1: Imagine Twitter to be a newspaper…

It's not about what you are doing or what you want… Promotion done right is about what your audience wants and needs.A couple of days earlier a friend asked me how he could use twitter to promote himself and his work. Our...

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Cuckoo: Puppy Power - Training our Puppy

We adopted a puppy two weeks ago and from then on it’s been quite eventful and fun. The very first day she jumped of the balcony (we live on the 1st floor), thankfully into the arms of our apartment security guard. We had...

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